Communications & Content Creator
Is this for you?
- You like being creative and sharing ideas through writing, video, or visuals.
- You enjoy explaining things in a way others can easily understand.
- You are curious about technology, science, or how things work behind the scenes.
- You like working with people and being part of a team.
Why this career is a great choice
This career is perfect for people who love storytelling, creativity, and connecting with others. As a Communications and Content Creator in the energy sector, you help explain how energy powers our lives through videos, social media, articles, graphics, and websites. You might interview engineers, visit energy sites, or turn complex ideas into content that is easy and fun to understand. Every day is different, and your work helps people see why energy matters.
You’ll share real stories about energy use, technological innovation, and community impact. You’ll work with designers, marketers, scientists, and technicians to bring ideas to life. Over time, you can specialize in video production, social media strategy, writing, photography, or digital marketing. This is a growing field where your creativity can make a real impact and help shape the future of energy.
Salary Range
$65,625 - $123,800 / year
Explore Career Details
What the job really is
- Create content such as videos, photos, articles, graphics, and social media posts.
- Tell stories about energy projects, workers, technology, and community impact.
- Interview subject matter experts and translate technical information into plain language.
- Support public education, outreach campaigns, and brand awareness.
- Track engagement and adjust content to better reach different audiences.
A day in the life
- Start the day reviewing emails, project updates, and content calendars.
- Meet with teammates to plan upcoming stories or campaigns.
- Visit a job site, event, or office to capture photos, video, or interviews.
- Edit content and write captions, scripts, or articles.
- Post content online, review engagement, and plan next steps.
What you will use
- Cameras, smartphones, microphones, and lighting equipment.
- Editing and design software for video, photos, and graphics.
- Social media platforms and website tools.
- Project management and collaboration tools.
- Analytics dashboards to track views, clicks, and audience reach.
What you need to bring
- Strong interest in storytelling, media, and communication.
- Creativity, curiosity, and attention to detail.
- Willingness to learn about energy topics and new tools.
- Basic writing, visual, or digital skills that grow with experience.
- Good communication and teamwork habits.
Where this career can take you
You can move up on this path:
- Communications & Content Creator
- Senior Content Creator
- Communications Manager
- Director of Communications
- Vice President of Communications or Public Affairs
You can specialize your knowledge in:
- Video production and storytelling
- Social media strategy
- Digital marketing and analytics
- Public education and outreach
- Brand and messaging strategy
You may also be interested in roles like:
- Marketing Coordinator
- Public Relations Specialist
- Community Engagement Manager
- Digital Media Producer
- Instructional or Educational Content Designer